BROWSE BY SHAPE
Ball gown
Fitted
A-line
Sleeves
Necklines
DESIGNED FOR PRITCHÉTT
Gowns you will not find anywhere else.
We travel to market, find the gowns we love,
then work directly with our designers to redesign them garment-friendly from the pattern up.
No sleeves tacked on. No extra seams. They are made that way from the start,
and the patterns belong to Pritchétt, which means no other store in the world can sell them.
IN STOCK TODAY
400+
gowns in store.
Try on today, take it home today.
Book your appointmentSEMI-CUSTOM
If you have
more time
Six months or more gives you the option to semi-customize. Change a neckline, change the sleeves, change the bodice fabric, and order it exactly how you pictured it. If your date is sooner than that, you still have hundreds of gowns ready to go home with you today.
TODAY
In stock and ready today
SIX MONTHS
Semi-custom, six months or more
Utah brides usually shoot bridals before the wedding, so we plan to your photo date, not just your wedding date.
Neckline
Bodice fabric
Sleeves
SIZES
00 to 00
TBC · SECTION 16
A note on sizing
Bridal sizing runs about two sizes smaller than street sizing. It happens to every bride, and it means nothing about you.
WHAT TO EXPECT ON PRICE
Nothing you fall in love with will be
out of reach.
Asked before you arrive
We ask your budget ahead of time and only pull gowns inside it.
Room for the rest of the wedding
Our gowns are beautiful, and they are priced so there is still budget left for the rest of the wedding.
Alterations are separate
Alterations are not included in the price of the dress and will be a separate cost after your purchase.
BOOK YOUR VISIT
Come see us.
Standard appointment
Ninety minutes, your own private suite, your own stylist, and room for the people you want beside you.
GUEST COUNT
TBC · SECTION 16
VIP appointment
Our largest private suite, with more room for your group and a roomier try-on area. Includes drinks, Crumbl cookies, and a welcome sign with your name on it.
GUEST COUNT
TBC · SECTION 16
4.8 STARS FROM MORE THAN 1,900 BRIDES ON GOOGLE